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How to Optimize your LinkedIn Profile

September 18, 2020 by ECG Resources

Here you are on LinkedIn, actively looking for a new role.

But are you using keywords the right way?

Recruiters often search for candidates in their network by specific clues:

Headline — This is your chance to shine. Go beyond your basic job title and use specific keywords related to your search. Think about things you want, such as type of company (“RIA”), industry (“financial services”), and line of business (“wealth planner”).

Position titles — Make them specific, like “VP of sales,” not quirky and creative, like, “sales ninja.”

Location — You might be located in one city, but if you’re interested in working in another—or open to working remotely—make that explicit in your profile.

Skills — Recruiters and hiring managers often search for candidates with very specific skills, such as software experience or certifications. Make sure to include this information in the “skills” section of your profile.

Use the right keywords and people are more apt to find you—and hire you.

Filed Under: Candidate Insights

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About ECG Resources

ECG Resources is an executive search firm focused on placing high caliber candidates in strategic roles within the Wealth Management arena throughout the United States. Our industry expertise and commitment to client success has earned us the privilege of long-term relationships spanning small boutique firms to some of the world's largest corporations.

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